Today my friend sent me a story about Secret Starbucks, which turned out to be way less exciting than I anticipated.
After reading the story I started reading some of the comments. I came across this one and, after reading it, sat at my desk, guiltily looking around...at my Starbucks cup...and my Coach purse.
WHO AM I!?
"Starbucks, of course, is a brand. And when you have a brand, you do whatever possible in order to sell it. Starbucks has that “special” appeal, and going to Starbucks becomes more than just grabbing a cup of coffee to go. Unfortunately, I see people who use Starbucks as a way to exemplify who they are as a person, in which that starbucks cup becomes just another accessory to go along with a Coach handbag."